Last week Tinder, the dating app, had what has been called an epic meltdown on Twitter. Here are three things we can learn from that. Read more
Monthly Archives: August 2015
Banks need to embrace digital to survive
Posted on August 30, 2015Imagine that 71% of millennials would rather visit the dentist than hear from your company. Not an ideal situation. But a very real one for banks in the US. Read more
“Looking for new challenges” – So?
Posted on August 30, 2015It’s a phrase I see fairly often on LinkedIn – “Looking for new challenges”. And it got me thinking about how that kind of statement looks in the eyes of a company or a recruiter. Read more
Is your CEO digitally unaware?
Posted on August 30, 2015Your company’s C-Suite doesn’t have to be on social media, but they definitely need to be digitally knowledgeable and understand digital transformation. Otherwise your company may be in deep trouble. Read more
Don’t let your boss define you
Posted on August 30, 2015It’s very easy, especially when you’re young, to accept your managers definition of you as a true representation of yourself. And that can shape the way you present yourself when trying to get promoted or looking for a new job. In other words, how you define yourself is based on the terms and skills originally applied to you by your superiors. Read more
Getting started with storytelling
Posted on August 30, 2015You’ve probably heard and read a lot about storytelling. That it’s a powerful way of connecting with customers etc. But maybe you feel it’s unclear how storytelling actually works. Here’s a simple explanation and some tips on getting started. Read more
Giving a speech? Never do this
Posted on August 30, 2015Do you want to be a good speaker? Someone people remember and thinks highly of? You can find many articles on how to become a great speaker, but one important tip is always missing. Perhaps the most important one. Never, ever begin a speech by talking about yourself. Read more
Journalists and marketers – You need both
Posted on August 30, 2015Don’t replace your marketing department with a newsroom. A journalist can’t do the the job of a marketer, or vice versa. Read more
Cutting back on strategies
Posted on August 30, 2015Do you have a vertical video strategy? Are you planning on getting one? Let me tell you why you don’t need one. Read more