Pontus Staunstrup Strategy, Digital, Content and Social Media

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John Oliver’s Master class on Content marketing

Posted on May 10, 2015

If your job is to create content on complex issues you can learn from John Oliver. He did a masterful job of reducing a very complicated issue to something everyone could understand. Read more

Category:

Content marketing

Tags:

  • B2B
  • complex content
  • content marketing
  • John Oliver

How John Oliver got native advertising wrong

Posted on December 27, 2014

John Oliver’s slamming of native advertising took the already heated debate to a new level. If you have not seen it you really should – it’s hilarious and he makes some very good points. But sadly most of his conclusions are wrong. Read more

Category:

Content marketing, Native advertsing

Tags:

  • content marketing
  • debate
  • John Oliver
  • native advertising

About me

My name is Pontus Staunstrup. I am a strategist focusing on digital strategy, content strategy, content marketing and social media. Welcome to my website. Here you'll find my posts on topics within my focus areas, both on a basic level as well as more in-depth and forward-looking. I also do presentations and hold workshops frequently, and you can learn more about that as well. At the bottom of the page you can find my e-mail and the social networks that I'm active on. You're more than welcome to get in touch with me if you have any questions or want to find out more about what I do.

Recent posts

  • Posts for LinkedIn company pages – Here’s a bit of inspiration (B2B in particular)
  • 10 quick insights from Native Advertising Days 2017
  • Wolf packs and Einstein or why we share fake stories
  • 5 great points on native advertising from Rebecca Lieb
  • Netflix showing the way in native advertising

pontus@staunstrup.se

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