Pontus Staunstrup Strategy, Digital, Content and Social Media

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Getting started with storytelling

Posted on August 30, 2015

You’ve probably heard and read a lot about storytelling. That it’s a powerful way of connecting with customers etc. But maybe you feel it’s unclear how storytelling actually works. Here’s a simple explanation and some tips on getting started. Read more

Category:

Storytelling

Tags:

  • content marketing
  • story archetypes
  • storytelling
  • tips and tricks

About me

My name is Pontus Staunstrup. I am a strategist focusing on digital strategy, content strategy, content marketing and social media. Welcome to my website. Here you'll find my posts on topics within my focus areas, both on a basic level as well as more in-depth and forward-looking. I also do presentations and hold workshops frequently, and you can learn more about that as well. At the bottom of the page you can find my e-mail and the social networks that I'm active on. You're more than welcome to get in touch with me if you have any questions or want to find out more about what I do.

Recent posts

  • 10 quick insights from Native Advertising Days 2017
  • Wolf packs and Einstein or why we share fake stories
  • 5 great points on native advertising from Rebecca Lieb
  • Netflix showing the way in native advertising
  • How you can get a handle on digital

On Twitter

My Tweets

Tag Cloud

advice analysis B2B career CMO complex content content creation content marketing content strategy converged media corporate culture creating strategy digital digital competence digital marketing digital strategy digital transformation distribution emotions fairy tale film Hansel and Gretel history inside-out perspective John Oliver marketing measurements millennials mix myths native advertising Netflix paid media Peter Drucker Richard Rumelt Social Media social media crisis storytelling strategy strategy failure target audience analysis target group analysis Tone of Voice Twitter writing

Archive

  • November 2017 (1)
  • May 2017 (1)
  • November 2015 (5)
  • August 2015 (10)
  • July 2015 (2)
  • June 2015 (3)
  • May 2015 (2)
  • April 2015 (3)
  • March 2015 (3)
  • February 2015 (5)
  • January 2015 (1)
  • December 2014 (29)

pontus@staunstrup.se

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