Your company’s C-Suite doesn’t have to be on social media, but they definitely need to be digitally knowledgeable and understand digital transformation. Otherwise your company may be in deep trouble. Read more
Blog Archives
Let’s talk digital a while longer
Posted on July 22, 2015We need to keep talking about digital in communication and marketing. To many people digital is still something unknown. They don’t have a handle on it or a digital mindset. In many cases, they still don’t really get it.
CMOs, 5 steps to get digital right
Posted on April 6, 2015There is a lot of uncertainty among CMOs at the moment. At least here in Europe. And the most common problem, according to surveys, is getting digital right. So here are five things to begin with. Read more
Why Dark Social is important
Posted on March 30, 2015Dark social, social sharing via e-mail, chat, apps like Facebook Messenger or WhatsApp, can represent a large portion of the traffic to your site. This can provide important knowledge about your users. Read more