More and more industries are being challenged by outside forces that use digital solutions and knowledge to overthrow the existing way of doings things. We often refer to this as Digital Darwinism. Read more
Blog Archives
Banks need to embrace digital to survive
Posted on August 30, 2015Imagine that 71% of millennials would rather visit the dentist than hear from your company. Not an ideal situation. But a very real one for banks in the US. Read more
Is your CEO digitally unaware?
Posted on August 30, 2015Your company’s C-Suite doesn’t have to be on social media, but they definitely need to be digitally knowledgeable and understand digital transformation. Otherwise your company may be in deep trouble. Read more
A faster horse is not enough
Posted on August 30, 2015Most people prefer a faster horse, something they’re familiar with, to a major change in how they do things. But that won’t be enough in digital transformation. Read more
Let’s talk digital a while longer
Posted on July 22, 2015We need to keep talking about digital in communication and marketing. To many people digital is still something unknown. They don’t have a handle on it or a digital mindset. In many cases, they still don’t really get it.
Culture eats strategy in digital transformation
Posted on June 28, 2015Many companies risk becoming victims of digital darwinism. Competitors in their industry are ahead of them in the digital arena. And there is always the risk of an outsider disrupting the entire industry. For many companies the words digital transformation ranks high on the list of priorities. Read more
Why Netflix is a big threat to your company
Posted on June 28, 2015Is Netflix on your radar as a major threat to your company? If not, why not? Or do you believe that digital darwinism and disruption will respect the artificial borders of industry? Read more
Everyday realities of digital transformation
Posted on April 6, 2015Digital transformation may feel abstract and farfetched, but in many ways the change it brings is about how everyday life will be in the workplace and how employees will be able to work more efficiently. Read more
Teaching C-suite about digital
Posted on December 28, 2014Most companies will have to transform digitally. In order to be successful, it is crucial to have buy-in from senior management – from the C-suite and the Board. Yet a recent study showed that knowledge about digital is lacking among these groups. What can we do to change that? Read more